As a leading ad network in Southeast Asia, Innity ranks top in the latest comScore report, which showed that Innity is the most prominent ad network in the region.
The company also has implemented technology that allows tagging of comScore web tags to be placed on the website content from participating publishers, ad networks, and content creators, which will eventually be tracked by comScore server each time content is accessed with the tag, thus ensuring accuracy in reporting.
Particularly in Indonesia, Innity ranks number one as the largest ad network in which according to the report, Innity reaches more than 77 percent of the total population of 9.2 million Internet users in Indonesia.
Besides Indonesia, Innity also occupies the top position for the territory of Vietnam, Malaysia, and Singapore, with the achievement of 85 percent, 75.5 percent, and 78 percent of the total Internet users in each country.
"We are very confident of the potential and dynamism increasing in Southeast Asia. Assessment of comScore strengthens our position as a leader in technology in this industry. Innity will continue to provide the best interactive marketing solutions and innovative to meet the needs of marketers "said Phang Chee Leong, CEO Innity, as quoted by official statement on Tuesday (12/04/2011).
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